How does Site Visitor match Work?
Always know who’s on your site and in your conversion funnel!
SVM creates a list of your website visitors that you own and control forever.
- These are not cookies and therefore not subject to expiration
- They are not subject to the whims of targeting/ad platforms
- They are portable (use them on all major online ad platforms, no matter where the visitor came from, including visitors from organic traffic, SEO, content marketing, online ad buys, affiliate traffic, cross-marketing, email campaigns or offline promotions.)
- They can also be used in offline campaigns like Direct Mail.
Site Visitor Match Process
Three simple steps to get the power of Site Visitor Match
It could not be simpler.
Just install our Smart Pixel on your website! This enables our system to track the visitors that come to your site.
We do all the work from there!
Our system monitors all the traffic to your site 24x7x365. We capture visitors, match them to our database of over 220 million real persons and we resolve their real identity with our proprietary Identity Graph where we match name, address, device id's and hundreds of other data points.
We match at 50-65% and we continually increase accuracy as we expand our capabilities.
When we match, we are certain!
We send you a weekly list of SHA256 encoded cryptographs that you can load directly to the platform of your choice - or if you choose, we can manage that effort for you!
Advertise a specific message to specific people. Lower cost (fewer targets!) but a much higher conversion (25-75% higher!) because your message is much more relevant and laser targeted.
Now you can have a real conversation everywhere your prospect goes (repetition), constantly reminding them in the most effective way possible (relevancy!) as often as you want (frequency) across any channel you want.
Oh, and because your ad is more relevant, you get rewarded by Google & FB with better placement and lower costs (its that relevancy thing!).
Finally. Sales Accountability
Know What Works (and what does not...)
- 100% Sales Match Accountability - With Site Visitor Match you get 100% Sales Match Accountability, which means full ad-spend attribution. We can track your prospects from when they land on your website til they purchase, whether that sale occurs through an online channel or offline.
- How is that possible? - By resolving the identity of prospects, you’re able to fully account for any sale, no matter which channel they come from. This is an advantage because most targeting is anonymous, you don’t truly know who your prospects are. When you don’t know who they are, you can’t have full accountability. Site Visitor Match gives you the ability to know who your prospects are thanks to our identity graph.
- The result? - The ability to track every marketing dollar spent and accurately measure its effectiveness. You gain a significant advantage since you can’t improve what you don’t measure, without 100% sales match accountability, you can’t improve marketing that isn’t working. As a result, you wind up wasting money on things that aren’t working, and spending less than you should be on things that ARE working.
Site Visitor Match is the simplest, fastest, safest, most predictable way to generate an excellent return on investment and keep your business growing.
Continue the conversation like a trusted advisor!
Contact us to learn more: 262-323-1550 or fill out the form below.